OAG Adjusted Bookings Data
Understanding passenger demand
Route network planning requires a thorough understanding of your market. OAG’s Adjusted Bookings Data service offers real insight into all the components you need to analyze, delivered as formatted data files.
Existing seat supply and frequency statistics are balanced with traffic information such as how many seats were filled and in what class at what fare. This rich combination of data is market adjusted for a complete, clear view of the size, strength and sources of your current and potential passenger demand.
Value to you
Gain valuable insight on current and future passenger demand for competitive benchmarking and strategic marketing. Identify opportunities for new route networks and calculate an airline’s potential growth in market share. Measure the impact of seasonal changes, pricing and market conditions on traffic flows.
Sharpen your strategies and operate more efficiently, using the skills and expertise of OAG’s in-house analysts for accurate intelligence on Adjusted Bookings Data that is tailored to your exact requirements.
Product Features
- Passenger bookings data sourced directly from the global distribution systems
- Data is enhanced by our researchers with information drawn from our air transport databases
- Our analysts apply their expertise on passenger flows, market trends and carrier practices to produce a true picture of actual passenger demand
- Choice of files include:
- Point of sale
- Country indicator
- Airport of trip’s origin
- True origin-destination (O&D) market
- Passenger’s exact routing for up to three connecting points
- Class of service
- Number of passengers
- Average fares by fare class and carrier for each O&D market
- Request historical passenger traffic for the last 12 or 24 months for a month-by-month view or a full year’s consolidated data
- Request traffic views for future months to project volume of business already expected to travel
- Results delivered in a choice of formats
Want to know more?
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